{"id":30248,"date":"2024-12-15T15:13:23","date_gmt":"2024-12-15T14:13:23","guid":{"rendered":"https:\/\/maveriq.ch\/?p=30248"},"modified":"2024-12-19T13:34:56","modified_gmt":"2024-12-19T12:34:56","slug":"40-response-rate-and-11-interest-rate-in-a-competitive-market","status":"publish","type":"post","link":"https:\/\/maveriq.ch\/fr\/40-response-rate-and-11-interest-rate-in-a-competitive-market\/","title":{"rendered":"40% Response Rate and 11% Interest Rate in a Competitive Market"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"30248\" class=\"elementor elementor-30248\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f0087d4 e-flex e-con-boxed e-con e-parent\" data-id=\"f0087d4\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f521aac e-con-full e-flex e-con e-child\" data-id=\"f521aac\" data-element_type=\"container\" data-settings=\"{&quot;shape_divider_top&quot;:&quot;opacity-tilt&quot;}\">\n\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 2600 131.1\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M0 0L2600 0 2600 69.1 0 0z\"\/>\n\t<path class=\"elementor-shape-fill\" style=\"opacity:0.5\" d=\"M0 0L2600 0 2600 69.1 0 69.1z\"\/>\n\t<path class=\"elementor-shape-fill\" style=\"opacity:0.25\" d=\"M2600 0L0 0 0 130.1 2600 69.1z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27f3d82 elementor-widget elementor-widget-heading\" data-id=\"27f3d82\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"around-elementor-heading__title default elementor-heading-title elementor-size-default\">Key Performance Indicators <\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6183cf0 e-con-full e-flex e-con e-child\" data-id=\"6183cf0\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2819bd3 e-con-full e-flex e-con e-child\" data-id=\"2819bd3\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0376e09 animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"0376e09\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;zoomIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"around-elementor-heading__title default elementor-heading-title elementor-size-default\">221<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7385e0b elementor-widget elementor-widget-text-editor\" data-id=\"7385e0b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Companies identified and contacted<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-14db0ac e-con-full e-flex e-con e-child\" data-id=\"14db0ac\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4974165 animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"4974165\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;zoomIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"around-elementor-heading__title default elementor-heading-title elementor-size-default\">88 <\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-abe599e elementor-widget elementor-widget-text-editor\" data-id=\"abe599e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Prospects successfully activated(40% response rate)<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-548c1d6 e-con-full e-flex e-con e-child\" data-id=\"548c1d6\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-96c678d animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"96c678d\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;zoomIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"around-elementor-heading__title default elementor-heading-title elementor-size-default\">23<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc1d441 elementor-widget elementor-widget-text-editor\" data-id=\"cc1d441\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Interested prospects (11% interest rate)<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3467faf e-con-full e-flex e-con e-child\" data-id=\"3467faf\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-18890e6 e-con-full e-flex e-con e-child\" data-id=\"18890e6\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a597cb1 animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"a597cb1\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;zoomIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"around-elementor-heading__title default elementor-heading-title elementor-size-default\">Industry \n\n\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f67df49 elementor-widget elementor-widget-text-editor\" data-id=\"f67df49\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Commercial Real Estate<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f003bd4 e-con-full e-flex e-con e-child\" data-id=\"f003bd4\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dc0a4db animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"dc0a4db\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;zoomIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"around-elementor-heading__title default elementor-heading-title elementor-size-default\">Targeted location<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b8a2b32 elementor-widget elementor-widget-text-editor\" data-id=\"b8a2b32\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>French-speaking Switzerland<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9c68f1f e-con-full e-flex e-con e-child\" data-id=\"9c68f1f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-55c200e animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"55c200e\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;zoomIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"around-elementor-heading__title default elementor-heading-title elementor-size-default\">Campaign Languages<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec4a8c4 elementor-widget elementor-widget-text-editor\" data-id=\"ec4a8c4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>French and English<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f786d98 e-flex e-con-boxed e-con e-parent\" data-id=\"f786d98\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-87f51a3 elementor-widget elementor-widget-heading\" data-id=\"87f51a3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"around-elementor-heading__title default elementor-heading-title elementor-size-default\">Client Testimonial<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8149a1a elementor-widget elementor-widget-text-editor\" data-id=\"8149a1a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>We are thrilled to have partnered with Maveriq for this project. Their methodical and tailored approach not only achieved an impressive response rate but also helped us establish numerous positive connections with qualified prospects, resulting in multiple discussions, meetings and site visits. We highly recommend them to any company looking to enhance their prospecting efforts with a modern strategy.<\/p><p>This approach brought a fresh perspective compared to our traditional methods in the real estate sector, which often rely on publishing listings and waiting for spontaneous interest. By proactively targeting key decision-makers and adopting personalized communication, Maveriq increased the visibility of our new developments in Gland and opened promising opportunities for their future occupancy.<\/p><p>What stood out the most was their professionalism and attention to detail. Maveriq proved to be a trusted partner in supporting our prospecting efforts<\/p><p>\u00a0<\/p><p>\u2014 <strong>Robert Ischer<\/strong><br \/>Founder, Ischer D\u00e9veloppement<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dc3af22 elementor-widget elementor-widget-heading\" data-id=\"dc3af22\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"around-elementor-heading__title default elementor-heading-title elementor-size-default\">About Ischer D\u00e9veloppement<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-76086b2 elementor-widget elementor-widget-text-editor\" data-id=\"76086b2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Ischer D\u00e9veloppement is a Swiss real estate development company specializing in innovative and high-quality commercial projects. Based in Switzerland, the company is dedicated to creating sustainable, bespoke solutions.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-411428d elementor-widget elementor-widget-heading\" data-id=\"411428d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"around-elementor-heading__title default elementor-heading-title elementor-size-default\">Initial Situation<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d5ac3dc elementor-widget elementor-widget-text-editor\" data-id=\"d5ac3dc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Operating in a highly competitive real estate market, Ischer D\u00e9veloppement aimed to broaden its reach and attract tenants for its latest project, <em>Les Avouillons<\/em> in Gland. While already recognized for its exceptional commercial developments, the company sought to proactively identify and engage qualified prospects to ensure the occupancy of its new buildings.<\/p><p>To achieve this, Ischer D\u00e9veloppement worked with Maveriq to design a targeted and personalized prospecting campaign focused on engaging key decision-makers and generating interest.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f45606 elementor-widget elementor-widget-heading\" data-id=\"1f45606\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"around-elementor-heading__title default elementor-heading-title elementor-size-default\">Our solution<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-341814c elementor-widget elementor-widget-text-editor\" data-id=\"341814c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>We began by identifying key decision-makers in target industries such as biotechnology, medical technology, robotics, engineering, and watchmaking subcontracting. Our focus was on CEOs and senior executives of startups, scale-ups, and SMEs in the region. Each contact was manually selected to ensure they were the most relevant decision-maker within their organization. Using advanced tools, we validated their email addresses to maximize deliverability.<\/p><p>Once the contact list was finalized, we crafted a personalized email sequence tailored to each prospect. These messages were written in the language preferred by each decision-maker and included customized elements such as references to their industry or specific needs, as well as personalized compliments for their company.<\/p><p>For the 23 individuals who expressed interest, we sent brochures on behalf of Ischer D\u00e9veloppement and followed up to maintain the engagement. We then scheduled meetings or site visits with the most interested prospects.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-20fcf78 elementor-widget elementor-widget-heading\" data-id=\"20fcf78\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"around-elementor-heading__title default elementor-heading-title elementor-size-default\">Insights<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-84c2a00 elementor-widget elementor-widget-text-editor\" data-id=\"84c2a00\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Many of the companies targeted already had established offices or didn\u2019t have an immediate need for new spaces. In these cases, we took the opportunity to gather information about their future plans and identify the best times for follow-up. Some prospects also mentioned plans to develop their own buildings in the coming years. We provided our client with a database of potential leads for future projects.<\/p><p>Our proactive and personalized approach was well-received by potential clients. Several responded positively, expressing interest in receiving similar opportunities once they were ready to consider relocation or expansion.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Our team targeted key decision-makers in industries such as biotechnology, medical technology, robotics, engineering, and watchmaking subcontracting. The focus was on CEOs of startups, scale-ups, and SMEs in the region. Each prospect was carefully screened for relevance, and their contact details (email addresses, phone numbers) were validated using advanced tools. We then developed a personalized email sequence, written in each recipient\u2019s preferred language, incorporating tailored elements such as specific references to their company and industry.Once the list was ready, our team wrote a personalized email sequence in the language spoken by each prospect. These messages included customized elements, such as case studies with clients in similar industries or mentioning a colleague\u2019s name to secure an introduction to a more relevant contact within the company if needed.<\/p>","protected":false},"author":1,"featured_media":30308,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[115],"tags":[],"ingredient":[],"class_list":["post-30248","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies"],"_links":{"self":[{"href":"https:\/\/maveriq.ch\/fr\/wp-json\/wp\/v2\/posts\/30248","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/maveriq.ch\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/maveriq.ch\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/maveriq.ch\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/maveriq.ch\/fr\/wp-json\/wp\/v2\/comments?post=30248"}],"version-history":[{"count":18,"href":"https:\/\/maveriq.ch\/fr\/wp-json\/wp\/v2\/posts\/30248\/revisions"}],"predecessor-version":[{"id":30307,"href":"https:\/\/maveriq.ch\/fr\/wp-json\/wp\/v2\/posts\/30248\/revisions\/30307"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/maveriq.ch\/fr\/wp-json\/wp\/v2\/media\/30308"}],"wp:attachment":[{"href":"https:\/\/maveriq.ch\/fr\/wp-json\/wp\/v2\/media?parent=30248"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/maveriq.ch\/fr\/wp-json\/wp\/v2\/categories?post=30248"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/maveriq.ch\/fr\/wp-json\/wp\/v2\/tags?post=30248"},{"taxonomy":"ingredient","embeddable":true,"href":"https:\/\/maveriq.ch\/fr\/wp-json\/wp\/v2\/ingredient?post=30248"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}